Aetna Benefits Engine
This internal tool created in partnership with data science digitized a process that was previously manual and time consuming. Aetna Benefits Engine allows the insurance sales team to review plan design options based on recommendations for client plan needs. Users can easily view recommended plan designs, make adjustments and share with clients for approval.
Look and feel of the product aligns with Aetna corporate branding. It was important for the branding to reflect the simplicity of the functionality of the benefits engine while also conveying a sense of the machine learning and data working behind the scenes.